lat - design (flat design) is a popular style in the design of websites and interfaces, as well as operating systems, the hallmark of which is simplicity, sophistication and minimalism. Flat design began to gain popularity in 2010 as opposed to skeuomorphism.
Skevomorphism - a physical ornament or design element that is copied from the shape of another object, but made of other materials or other methods. Examples include ceramics decorated with imitation rivets for similarity with similar pots made of metal, or a computer calendar that simulates the appearance of a paper desk calendar page binding (definition from Wikipedia ).
The popularization of the flat design style was supported by the release of the Microsoft Windows operating system in the Metro style, as well as iOS 7, in which Apple also chooses a flat style. After this comes the real era of flat design. Soon , large search services and applications - Google , Youtube , are switching to Flat - design ; many sites appear that use the principles of the flat style in their design. In recent years, the design in the style of flat is a leader in global design trends of sites .
Advantages of flat design
Practicality - the use of a flat design allows you to minimize the number of styles, scripts and animation, which allows the site to load faster.
Easy to adapt - a flat design is simple enough to adapt to different screen resolutions.
Usability - thanks to a simplified style, it is easier for users to perceive information on the site.
Beauty - the external impartiality and simple designs allow you to focus on the design that really touches.
5 principles of flat design sites
Flat design for CMS is not boring at all, as it may seem at first glance. Due to its purity and refinement, design solutions can be stylish and beautiful, without unnecessary noise, which allows you to concentrate on your product or service.
1 - Using 2D Objects
In a flat design, the use of elements that give depth and volume to an object is excluded: shadows, gradients, highlights, textures, reflexes, animation. When an image of an object displays only its contours.
2 - Icons and simple objects
The use of flat icons and monosyllabic shapes with clear contours and one color allows you to simplify the design as much as possible and make it easier. Controls become intuitive to the user and stimulate interaction.
3 - Simple fonts in design style
Much attention is paid in flat design typography and fonts. It does not use italics, the font harmoniously fits into the design of sites, not only in the content, but also in navigation. Even in the font types for the site welcome minimalism style.
4 - Game of colors
Flat design contains several primary colors, which exclude the use of smooth transitions and gradients, but can be bright and contrast to each other.
5 - Minimalism
Flat design involves the use of visualization of elements, the use of the entire width of the screen and at the same time minimizing information.
Almost flat design
There is such a thing as an almost flat design. This is one of the concepts of flat design, which is to use simple elements and two-dimensional space. An example of this would be a high-quality photo that is blurred in the background or obscured. This allows you to create a depth and perspective of the object.